lukeAI
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AI sales automation for freight forwarding

Your tireless sales teammate for global freight.

Luke reads every client and vendor email, sources and matches rates, drafts quotes, chases documents, and moves deals through your pipeline — 24/7. Your team approves what matters; Luke does the rest.

24/7Inbox coverage
MinutesFrom request to quote
5Languages
What is Luke

An AI teammate built for the freight forwarder's inbox.

Freight sales is a race against the inbox — dozens of enquiries, rate requests, vendor replies and documents every day. Luke lives inside that inbox. It understands each message, does the legwork of quoting and sourcing, and keeps every shipment moving — so your people can focus on winning and keeping clients.

How it works

From a client's email to a booked shipment.

01

A client emails you

Luke reads the request, captures the shipment, and asks the client for anything missing — in your voice.

02

Luke prices it

It matches your live vendor rates (or sources fresh ones), applies your margin, and prepares a quote.

03

You approve

The quote lands in your approval queue with Luke's reasoning. One click sends it to the client.

04

It books & tracks

When the client accepts, Luke books the vendor, files the documents, and keeps the whole pipeline moving.

Features

Everything a modern forwarding desk needs.

📥

Reads every inbox, 24/7

Luke watches your sales and vendor mailboxes around the clock, understands each email, and files it against the right client and shipment — even while you sleep.

⚡

Quotes in minutes, not hours

It matches the request to your live rates, applies your margins, and drafts a client-ready quote — so a reply that used to take hours goes out in minutes.

🌍

Sources vendor rates automatically

No rate on file? Luke emails your vendors, gathers their best rates, and even reads tariff sheets attached as PDF or Excel.

📄

Document intelligence

Luke reads attachments, identifies invoices, packing lists, MSDS and certificates, flags problems, and chases missing documents before they hold up a booking.

🛡️

You stay in control

Every step can run automatically or as a draft you approve. Assignment and final pricing always stay in human hands. Turn any automation on or off in one click.

🧠

Learns your business

Your tone, your rules, your margins, your clients' habits — Luke works the way your team works, and gets sharper over time.

News & Insights

Logistics moves fast. So do we.

Company news and curated insight on global and regional trade, ports and AI in freight forwarding.

CompanySep 2026

Luke AI goes live: autonomous sales for freight forwarders

Our AI teammate now handles inbox to booking end-to-end — reading mail, quoting, sourcing rates, and managing documents, with a human approving every step that matters.

Read more →
Regional2026

The UAE's rise as a global logistics hub

With Jebel Ali among the world's busiest ports and world-class air and road connectivity, the UAE continues to strengthen its position at the crossroads of Asia, Europe and Africa.

Read more →
Insight2026

From inbox to booking in minutes

How AI is compressing the freight sales cycle — automating the repetitive quoting and follow-up work so forwarders can focus on relationships and margin.

Read more →
Insight2026

Gulf–Asia trade lanes to watch

Demand across the Gulf–Asia corridors keeps growing. We look at what forwarders should plan for on capacity, rates and documentation.

Read more →
In their words

Built for the people who move the world's cargo.

“Luke replies to enquiries the moment they arrive — our response time went from hours to minutes.”

Operations Director, UAE freight forwarder

“It drafts the quote, I approve it. The busywork is gone and nothing slips through the cracks.”

Sales Manager, Gulf logistics company

“Rate sourcing used to eat my mornings. Now it's waiting for me, priced and ready.”

Founder, forwarding & customs brokerage
FAQ

Questions, answered.

Luke is an AI sales teammate for freight forwarders. It reads your sales and vendor inboxes, understands each request, sources and matches rates, drafts quotes, chases documents, and moves deals through your pipeline — while your team approves the decisions that matter.

No — Luke removes the repetitive work (reading mail, chasing rates, drafting quotes and follow-ups) so your salespeople spend their time on relationships, negotiation and closing. Assignment and final pricing always stay with your team.

You set your default and per-mode margins. Luke matches the request to your live vendor rates, applies your margin, and shows its reasoning on every quote before you approve it.

Each company's data is fully isolated, mailbox passwords are encrypted, and Luke is built to keep your internal information confidential. You control exactly what it can send automatically.

Luke can read and write to your clients and vendors in multiple languages, and this site is available in English, Arabic, French, Spanish and Chinese.

Request a demo below. We'll set your company up, connect your inboxes, load your rates and margins, and have Luke drafting for your approval from day one — you turn on more automation whenever you're ready.

Get started

See Luke work on your own inbox.

Request a demo and we'll set your company up, connect your mailboxes, load your rates, and have Luke drafting for your approval from day one. You decide how much it runs on its own.

  • No disruption — Luke starts in draft mode
  • Your rates, your margins, your voice
  • Live in days, not months

Request a demo

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